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Monday, August 08, 2005

Search Engine Results Continuing to Diverge

Search Engine Results Continuing to Diverge:

"A new study suggests that the overlap between search engine results is less than it was even a few months ago, and that the voices of each engine are growing even more unique.

It's easy to think of search engines as black boxes that all deliver more or less the same results. But that's not an accurate view, according to a study released today by Dogpile and researchers from the University of Pittsburgh and Penn State University."

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