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Interesting Facts

Tuesday, September 13, 2005

Search Engine Optimization Outperforms Paid Ads

"Watertown, Massachusetts - (The Hosting News) - September 13, 2005 - Search engine optimization outperforms pay per click advertising according to new market research published today by iProspect.

35% of organizations that outsource their natural search engine optimization and also participate in pay per click advertising - and can measure the ROI of each - recognize a higher return from SEO. This compares to just 11% of marketers from the same universe who report that pat per click advertising produces higher ROI. "

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