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Sunday, April 17, 2011

Yext Organizes The Anti-Google Local Advertising Alliance (Screenshots)

"Google, as you may have heard, is making a big push into local advertising. It is currently offering $100 million in AdWords credits to new small businesses that sign up and promotes Google Places results for all local searches. Quite frankly, this is scaring the shit out of competitors like Citysearch, Yellowbook, SuperPages, WhitePages, and Yelp. They all rely on Google search results for people to find a good portion of their listings, and if Google displaces them collectively for local business listings, their businesses will be destroyed."

Good overview of some things going on in the local search.


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